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The consumer movement began to gather a following, pushing for increased rights and legal protection against malicious business practices. By the end of the 1950s, legal product liability had been established in which an aggrieved party need only prove injury by use of a product, rather than bearing the burden of proof of corporate negligence.
1924 newspaper advertisement for the Keystone Grocery and Tea Company, advertising that "The Customer is Always Right!" and that its staff will "treat any complaint from a customer fairly" The phrase was coined at a time when most stores operated on the principle of caveat emptor, and could not always be trusted by customers.
Retail workers recently fantasized about what they would do if they were in charge. And we have to say: They've got some good ideas.
For example, the Harvard Business School reports that increasing customer retention rates by just 5% increases profits by at least 25% and up to 95%. So, customer retention is key.
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To market ethically and effectively one should be reminded that all marketing decisions and efforts are necessary to meet and suit the needs of customers, suppliers, and business partners. Ethical behavior should be enforced throughout company culture and through company practices.
In contract law, the implied covenant of good faith and fair dealing is a general presumption that the parties to a contract will deal with each other honestly, fairly, and in good faith, so as to not destroy the right of the other party or parties to receive the benefits of the contract. It is implied in a number of contract types in order to ...
In a business situation, you should use your full name, but you should also pay attention to how others want to be introduced. If your name is too long or difficult to pronounce, Pachter says you ...