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Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
The history of email entails an evolving set of technologies and standards that culminated in the email systems in use today. [ 1] Computer-based messaging between users of the same system became possible following the advent of time-sharing in the early 1960s, with a notable implementation by MIT 's CTSS project in 1965.
The contemporary definition of 'marketing' as a process of moving goods from producer to consumer with an emphasis on sales and advertising first appeared in dictionaries in 1897. [ 8] The term, marketing, is a derivation of the Latin word, mercatus meaning market-place or merchant. [ 9]
The History of Email is Dave Crocker's attempt at capturing the sequence of 'significant' occurrences in the evolution of email; a collaborative effort that also cites this page. The History of Electronic Mail is a personal memoir by the implementer of an early email system
Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.
The history of email spam reaches back to the mid-1990s when commercial use of the internet first became possible [1] [2] - and marketers and publicists began to test what was possible. Very soon email spam was ubiquitous, unavoidable and repetitive. [3] This article details significant events in the history of spam, and the efforts made to ...
Marketing is the act of satisfying and retaining customers. [ 3] It is one of the primary components of business management and commerce. [ 4] Marketing is typically conducted by the seller, typically a retailer or manufacturer.
The public history of Gmail dates back to 2004. Gmail, a free, advertising-supported webmail service with support for Email clients, is a product from Google. Over its history, the Gmail interface has become integrated with many other products and services from the company, with basic integration as part of Google Account and specific ...