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Position paper. A position paper (sometimes position piece for brief items) is an essay that presents an arguable opinion about an issue – typically that of the author or some specified entity. Position papers are published in academia, in politics, in law and other domains. The goal of a position paper is to convince the audience that the ...
Value proposition. In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1][2] It is part of a company's overall marketing strategy which differentiates its brand and fully ...
Positionality statement. A positionality statement, also called reflexivity statement or identity statement, is a statement wherein a person (such as a researcher or teacher) reports and discusses their group identities, such as in a grant proposal or journal submission. [1][2][3] They have become commonplace in certain fields of social science ...
A basic template for writing positioning statements is as follows: "For (target customer) who (statement of the need or opportunity), the (product name) is a (product category) that (statement of key benefit – that is, compelling reason to buy). Unlike (primary competitive alternative), our product (statement of primary differentiation)."
AICPA Statements of Position (SOPs), available full-text at the links below from the University of Mississippi's Library Digital Collections with the permission of the American Institute of Certified Public Accountants (AICPA), have been issued by the AICPA's Accounting Standards Division since 1974 and are meant to influence the development of accounting standards and to propose revisions to ...
v. t. e. In marketing, segmenting, targeting and positioning (STP) is a framework that implements market segmentation. [1] Market segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. [2]
In financial accounting, a balance sheet (also known as statement of financial position or statement of financial condition) is a summary of the financial balances of an individual or organization, whether it be a sole proprietorship, a business partnership, a corporation, private limited company or other organization such as government or not-for-profit entity.
In finance, a position is the amount of a particular security, commodity or currency held or owned by a person or entity. [1]In financial trading, a position in a futures contract does not reflect ownership but rather a binding commitment to buy or sell a given number of financial instruments, such as securities, currencies or commodities, for a given price.