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Multimedia refers to the integration of multiple forms of content such as text, audio, images, video, and interactive elements into a single digital platform or application. This integration allows for a more immersive and engaging experience compared to traditional single-medium content.
In communication, media (sing. medium) are the outlets or tools used to store and deliver semantic information or contained subject matter, described as content. [1] [2] The term generally refers to components of the mass media communications industry, such as print media (), news media, photography, cinema, broadcasting (radio and television), digital media, and advertising. [3]
Interactive media is a method of communication in which the output from the media comes from the input of the users. [ 2 ] [ 3 ] Interactive media works with the user's participation. The media still has the same purpose but the user's input adds interaction and brings interesting features to the system for better enjoyment.
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
On the other hand, wireless communication made a major improvement in the transmission mode, doing away with wires and introducing electromagnetic waves. Guglielmo Marconi invented the radio transmission in 1897, and by the 1900s, radio transmission had become a mainstream source of news, entertainment, and military communication. [ 6 ]
Computer-mediated communication (CMC) is defined as any human communication that occurs through the use of two or more electronic devices. [1] While the term has traditionally referred to those communications that occur via computer-mediated formats (e.g., instant messaging, email, chat rooms, online forums, social network services), it has also been applied to other forms of text-based ...
Hypermedia, an extension of hypertext, is a nonlinear medium of information that includes graphics, audio, video, plain text and hyperlinks.This designation contrasts with the broader term multimedia, which may include non-interactive linear presentations as well as hypermedia.
The application of audiovisual systems can be found in collaborative conferencing (which includes video-conferencing, audio-conferencing, web-conferencing, and data-conferencing), presentation rooms, auditoriums and lecture halls, command and control centers, digital signage, and more. Concerts and corporate events are among the most obvious ...