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The first dependent Indian OTT platform was BIGFlix, launched by Reliance Entertainment in 2008. [1] In 2010 Digivive launched India's first OTT mobile app called nexGTv, which provides access to both live TV and on–demand content. nexGTV was the first app to live–stream Indian Premier League matches on smart phones and did so during 2013 and 2014.
An over-the-top media service (OTT) is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable , broadcast , and satellite television platforms, the companies that traditionally act as controllers or distributors of such content.
Sony LIV was launched as a streaming service in the United States on Sling TV, streaming all the shows available in India on the app. [9] [10] On 15 January 2021, WWE Network [11] was launched in India through Sony LIV. Sony LIV was launched in Canada on 14 October 2021. [12] It was launched in Australia, New Zealand, and Singapore on 25 ...
ALTT is an Indian content-based video-on-demand platform. ALTT is available across 32 different interfaces for its viewers. [7] The content has been made available on mobile and Tablet Devices (Apple phone, Apple iPad, Android phone, Android tablet), Web browser (Desktop Browser), Chromecast, Android TV, Apple TV, Amazon Fire TV, Roku, and Windows (Windows PC, Windows Mobile, Windows tablet).
YuppTV is an over-the-top (OTT) content provider for South Asian content including live television and films with recording and storage features. YuppTV allows broadcasters and content providers to reach an audience, and allows consumers to view content on up to six screens of connected TVs, STBs, PC, smartphones, tablets and game consoles. [3]
JioCinema was launched on 5 September 2016 by Jio Platforms as part of a suite of apps and services exclusive to Jio mobile subscribers, with JioCinema app for Android and iOS. In December 2017, JioCinema added a web-based version for PCs. [2] [3] A JioCinema app was also released for Jio's KaiOS-based Jio Phone. [4]
This page lists some of the highest digital rights deals in Indian cinema, focusing on films that have achieved notable success in theatres before making their debut on streaming platforms. The leading OTT services in India include Netflix , Amazon Prime Video, and Disney+ Hotstar.
The video distributor controls access through an app, a separate OTT dongle, or a box connected to a phone, PC, or smart television set. By mid-2017, 58 percent of US households would access one in a given month, and advertising revenues from OTT channels exceeded revenue from videos playing in web browsers on desktops and laptops. [25]