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In attention research, one prominent theory attempting to explain how visual attention is shifted is the moving-spotlight theory. The primary idea being that attention is like a movable spotlight that is directed towards intended targets, focusing on each target in a serial manner.
Additional research proposes the notion of a moveable filter. The multimode theory of attention combines physical and semantic inputs into one theory. Within this model, attention is assumed to be flexible, allowing different depths of perceptual analysis. [28] Which feature gathers awareness is dependent upon the person's needs at the time. [3]
Developed research and applied studies in which this theory has been tested has led to the development of specific conditions required for the excitation-transfer process to occur. These conditions include time, shift of attention and hedonic assimilation. [1] Examples of how the theory is applied are also provided.
The social identity model of deindividuation effects (or SIDE model) is a theory developed in social psychology and communication studies. SIDE explains the effects of anonymity and identifiability on group behavior. It has become one of several theories of technology that describe social effects of computer-mediated communication.
Task switching, or set-shifting, is an executive function that involves the ability to unconsciously shift attention between one task and another. In contrast, cognitive shifting is a very similar executive function, but it involves conscious (not unconscious) change in attention.
Active listening encloses the communication attribute characterized by paying attention to a speaker for better comprehension, both in word and emotion. It is the opposite of passive listening, where a listener may be distracted or note critical points to develop a response.
Like speech accommodation theory, communication accommodation theory continues to draw from social psychology, particularly from four main socio-psychology theories: similarity-attraction, social exchange, causal attribution and intergroup distinctiveness. These theories help to explain why speakers seek to converge or diverge from the language ...
Frank Dance's helical model of communication was initially published in his 1967 book Human Communication Theory. [161] [162] [163] It is intended as a response to and an improvement over linear and circular models by stressing the dynamic nature of communication and how it changes the participants. Dance sees the fault of linear models as ...