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Close-Up: marketed by Unilever, [12] it was launched in 1967 and was the first gel toothpaste in the world. [13] Colgate: marketed by Colgate-Palmolive, it is the first toothpaste in a collapsible tube, introduced in 1896, after having been sold in glass jars since 1873. [14]
The Macleans company scored a major takeover after Woolworths stocked it in the early 1930s (as the company only sold Colgate toothpaste previously). In 1938, Macleans was purchased by Beecham Group. [5] In 1987, GlaxoSmithKline introduced an antibacterial agent into the Macleans toothpaste, being the first to do so.
The best natural toothpastes feature a variety of ingredients to clean teeth and freshen breath. Dentists recommend the best ones with and without fluoride.
He changed the English name of the toothpaste to "Darlie" in 1989, and altered the image on the packaging to show a racially ambiguous face in a top hat. [5] The Chinese name of the brand, "้ปไบบ็่" (English: "Black Person Toothpaste"), however, remained the same and a Chinese-language advertising campaign reassured customers that "Black ...
Because of antitrust concerns at the time of the acquisition, Colgate-Palmolive agreed to suspend marketing Kolynos-branded toothpaste in Brazil for a number of years, but Colgate-Palmolive shortly began selling what was essentially the same product, with very similar packaging and marketing, under a new brand called Sorriso ("Smile" in ...
Pepsodent is an American brand of toothpaste with the minty flavor that is derived from sassafras. The brand was purchased by Unilever in 1942 and is still owned by the company outside of the United States and Canada. In 2003, Unilever sold the rights to the brand in the North American market to Church & Dwight. [1]
Toothpaste comes in a variety of colors and flavors, intended to encourage use of the product. The three most common flavorants are peppermint, spearmint, and wintergreen. Toothpaste flavored with peppermint-anise oil is popular in the Mediterranean region. These flavors are provided by the respective oils, e.g. peppermint oil. [18]
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