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  2. Social media analytics - Wikipedia

    en.wikipedia.org/wiki/Social_media_analytics

    In other words, data analysis is the phase that takes filtered data as input and transforms that into information of value to the analysts. Many different types of analysis can be performed with social media data, including analysis of posts, sentiment, sentiment drivers, geography, demographics, etc. The data analysis step begins once we know ...

  3. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  4. Social media use by businesses - Wikipedia

    en.wikipedia.org/wiki/Social_media_use_by_businesses

    Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.

  5. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog ...

  6. 41 tips to support small businesses this holiday season (on ...

    www.aol.com/41-tips-support-small-businesses...

    According to Constant Contact's Small Business Now report, 50% of small businesses get at least a quarter of their annual revenue from holiday shoppers, and this jumps to 73% for small retail shops.

  7. Small business distress has suddenly turned to optimism ... - AOL

    www.aol.com/small-business-distress-suddenly...

    In November, small business optimism leaped 8.5% to the highest level since June 2021 (from 93.7 to 101.7) and topped the 50-year average after languishing below that benchmark for nearly three ...

  8. Why Small Businesses Are Important to Our Economy and ... - AOL

    www.aol.com/why-small-businesses-important...

    From running a business during a global pandemic to dealing with inflation costs, small businesses are working hard to weather the storm. They are resilient and believe they will make it through ...

  9. Buffer (application) - Wikipedia

    en.wikipedia.org/wiki/Buffer_(application)

    Exporting options that allow data, statistics and analysis to be exported to any reports or documents [20] The costs of Buffer for Business differ depending on the scale and size of the potential user's business. The categories are: Small Business: which allows the management of 25 social media accounts and the access of 5 team members