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  2. Logo - Wikipedia

    en.wikipedia.org/wiki/Logo

    Since a logo is the visual entity signifying an organization, logo design is an important area of graphic design. A logo is the central element of a complex identification system that must be functionally extended to all communications of an organization. Therefore, the design of logos and their incorporation in a visual identity system is one ...

  3. Wordmark - Wikipedia

    en.wikipedia.org/wiki/Wordmark

    A wordmark logo (also called a lettermark or a lettermark logo) is a type of logo, not a type of wordmark, [citation needed] which consists of just text set in a particular style, such as a typeface or color, without other graphical features. [citation needed] For example, the SONY logo contains only the name in uppercase, set in a particular ...

  4. Brand - Wikipedia

    en.wikipedia.org/wiki/Brand

    Parody of the Pepsi logo as an obese man to highlight the relationship between soft drink consumption and obesity. [ 147 ] The FUH2 campaign protesting the Hummer SUV as a symbol of corporate and public irresponsibility toward public safety and the environment.

  5. Branding - Wikipedia

    en.wikipedia.org/wiki/Branding

    Brand, a name, logo, slogan, and/or design scheme associated with a product or service Branding (promotional), the distribution of merchandise with a brand name or symbol imprinted; Brand management, the application of marketing techniques to a specific product, product line, or brand

  6. File:Editable Logo.pdf - Wikipedia

    en.wikipedia.org/wiki/File:Editable_Logo.pdf

    You are free: to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made.

  7. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Brand recognition refers to how easily the consumers can associate a brand based on the company's logo, slogan, color scheme, or other visual element, without seeing the company's name. [ 46 ] Brand collaborations refer to the short-lived or ephemeral "partnerships between brands in which their images, legacies and values intertwine."

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