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Audience fragmentation describes the extent to which audiences are distributed across media offerings. Traditional outlets, such as broadcast networks , have long feared that technological and regulatory changes would increase competition and erode their audiences.
But newspapers have not been alone in this: the rise of cable television and satellite television at the expense of network television in countries such as the United States and United Kingdom is another example of this fragmentation. With social media sites overtaking TV as a source for news for young people, news organisations have become ...
Four in 10 say the press is doing more to hurt American democracy, while only about 2 in 10 say the press is doing more to protect it. ... Research has shown that fragmentation of the media ...
Concentration of media ownership, also known as media consolidation or media convergence, is a process wherein fewer individuals or organizations control shares of the mass media. [1] Research in the 1990s and early 2000s suggested then-increasing levels of consolidation, with many media industries already highly concentrated where a few ...
1999: America Online has over 18 million subscribers and is now the biggest internet provider in the country, with higher-than-expected earnings. It acquires MapQuest for $1.1 billion in December.
His research specialises in marketing, new media and privacy. A 2005 New York Times Magazine article referred to him as “probably the reigning academic expert on media fragmentation." [2] In 2010, the New York Times called Turow “the ranking wise man on some thorny new-media and marketing topics." [3]
That decision was sustained by the Supreme Court in a 1943 decision, National Broadcasting Co. v. United States, which established the framework that the "scarcity" of radio-frequency meant that broadcasting was subject to greater regulation than other media. [7] This Blue Network network became the American Broadcasting Company (ABC).
[26] [27] U.S. video game revenue is forecast to reach $230 billion by 2022, [28] making it the largest video game market in the world. [citation needed] Over 150 million Americans play video games, with an average age of 35 and a gender breakdown of 59 percent male and 41 percent female. [29]