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The OMR Expo is a two-day trade fair, which in 2018 consisted of more than 300 international exhibitors from the sectors of adtech, affiliate marketing, analytics, marketing attribution, consulting, content marketing, data, display marketing, eCommerce, email marketing, gaming, HR, IT, influencer marketing, marketing cloud, mobile advertising, native advertising, performance marketing ...
The World Marketing Summit (WMS) is an independent global organization, headquartered in Toronto, Canada. The World Marketing Summit was founded and convened in 2011 by Philip Kotler . It aims to initiate global movements through marketing strategies that change human behaviour leading to a positive impact on society and living for future ...
Web Summit is an annual technology conference held in Lisbon, Portugal. [1] [2] Founded in 2009 by Paddy Cosgrave, David Kelly, and Daire Hickey, Web Summit was held in Dublin, Ireland until 2016, when it moved to Lisbon. [3] [4] The conference's topics center on internet technology, emerging technologies, marketing and venture capitalism.
The Young Lions Competitions (previously known as the Young Creatives competition, which started in 1995) is open to advertising professionals up to 30 years old working in teams of two. The competition takes place during the festival week in Cannes in seven divisions: print, digital, film, design, young marketers, media, and PR.
MRA was a 501(c)(6) non-profit, membership trade association, incorporated in New York state.It was located in Washington D.C. and founded in 1957.. Members were companies and individuals that specialized in, or had departments that specialized in, market research, consumer opinion and related marketing intelligence.
Briefing Media [35] acquired UBM plc's UK agriculture and medical general practitioner portfolios for £10 million in February 2012 [36] while UBM plc announced the acquisition of four trade shows in Asia for 19.4 million in the same month, marking UBM plc's continuing transformation into an events and B2B marketing services company. [37]
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Martin (1996) [4] indicates that as manufacturing shifts from mass production to customization, marketing should shift to individualization. Similarly, Mcgee and Prusak (1993) state that with the increased capacity for customization, information about products and services will become an increasingly important resource.
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