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In 1940, Alfred B. Poschel invented a rubber transfer method that could apply lettering to tires; [2] however, the decal method failed to gain mass acceptance. The stenciling method of tire lettering became popular with auto racing teams in the 1950s as a way to display the tire manufacturer on the car's tires. [3]
In the 1970s self-adhesive labels and stickers became mainstream products and were popularized in the form of car decals, bumper stickers, and collectable items. [6] A sheet containing adhesive labels. There are three main classifications for label adhesives including: permanent, removable, and repositionable. [7]
A vehicle vinyl wrap is the automotive aftermarket practice of completely or partially covering a vehicle's original paint with a vinyl wrap. [1] Generally this vinyl wrap will be a different color or finish like a gloss, matte, chrome or clear protective layer. The purpose may be for a color change, advertising or custom livery.
The term "decal" refers to the mass-produced art transfer in two different states: 1. As manufactured, which consists of the artwork printed on the upper side of a paper or film label stock, temporarily affixed by a typically water or heat soluble adhesive to the upper side of a silicone- or other release agent-coated paper or film backing stock.
In 1906, Henry Ford chose Firestone to supply tires for its car models. [7] In 1918, Firestone Tire and Rubber Company of Canada was incorporated in Hamilton, Ontario, and the first Canadian-made tire rolled off the line on September 15, 1922. [8] During the 1920s, Firestone produced the Oldfield tire, named for racing driver Barney Oldfield. [9]
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