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This is a list of the largest sports contracts. These figures include signing bonuses but exclude options, buyouts , and the endorsement deals. This list does not reflect the highest annual salaries or career earnings, only the top 100 largest contracts and thus is largely limited to athletes in team sports and auto racing .
Pages in category "Sports sponsorships" The following 7 pages are in this category, out of 7 total. This list may not reflect recent changes. E.
Another example of sports marketing through sponsorships of teams is the apparel contracts seen throughout sports. In 2011 Nike agreed to become the official apparel company of the NFL in exchange for around $220 million per year, a deal that has been extended through 2019.
NASCAR’s second-tier series will need a new title sponsor in 2026. Xfinity has been the sponsor of the series since 2014, but will vacate that sponsorship at the end of the 2025 season ...
Ernst & Young recently determined venture-backed U.S. companies raised $64 billion in Q1 2021. The record-setting quarter comes on the heels of a record year in 2020 (despite the pandemic) and ...
Sponsorship of at least 12 NCAA Division I sports. Minimum of six men's sports, with the following additional restrictions: Men's basketball is a mandatory sport, and at least seven members must sponsor that sport. Non-football conferences must sponsor at least two men's team sports other than basketball.
The boom in audiences and the easing of name, image, and likeness rules to allow college athletes to accept sponsorships have made collegiate and professional athletes a hot commodity for brands ...
Sponsorship of an automotive company (Mercedes-Benz) in equestrian sports. Series sponsor is the highest status of sponsorship. Often the name and the logo of the sponsor is incorporated into the title of the series (NASCAR Cup Series). This status also allows companies to have a decisive voice on the issue of presence among sponsors of other ...