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  2. How To Customize Your Primary Professional Branding Tool ...

    www.aol.com/2011/10/19/how-to-customize-your...

    Your resume is the primary branding tool to introduce and position yourself to the professional world. It is, quite simply, the most financially important document you will ever own: when your ...

  3. Personal branding - Wikipedia

    en.wikipedia.org/wiki/Personal_branding

    Personal branding is a strategic process aimed at creating, positioning, and maintaining a positive public perception of oneself by leveraging unique individual characteristics and presenting a differentiated narrative to a target audience. [1] The concept is based on two main theoretical foundations: marketing theory and self-presentation ...

  4. Atlantic Technological University - Wikipedia

    en.wikipedia.org/wiki/Atlantic_Technological...

    Atlantic Technological University (also known as Atlantic TU or ATU; Irish: Ollscoil Teicneolaíochta an Atlantaigh; OTA) [1] is a technological university in the west and north-west of Ireland. It was formally established on 1 April 2022 as a merger of three existing institutes of technology (ITs) – Galway-Mayo IT , IT Sligo , and ...

  5. Accra Technical University - Wikipedia

    en.wikipedia.org/wiki/Accra_Technical_University

    The Accra Technical University (ATU) was established in 1949 as a Technical School in Ghana and commissioned in 1957 as Accra Technical Institute before being converted into a Polytechnic in 2007 by the Parliament of Ghana. [3] [4] [5] It was later given a university status, becoming Accra Technical University (ATU) in 2016.

  6. Résumé - Wikipedia

    en.wikipedia.org/wiki/Résumé

    A résumé or resume (or alternatively resumé), [a] [1] is a document created and used by a person to present their background, skills, and accomplishments. Résumés can be used for a variety of reasons, but most often are used to secure new jobs, whether in the same organization or another.

  7. Curriculum vitae - Wikipedia

    en.wikipedia.org/wiki/Curriculum_vitae

    Example of the type of extensive CV used in academia, in this case 69 pages long. In English, a curriculum vitae (English: / ... ˈ v iː t aɪ,-ˈ w iː t aɪ,-ˈ v aɪ t iː /, [a] [1] [2] [3] Latin for 'course of life', often shortened to CV) is a short written summary of a person's career, qualifications, and education.

  8. David Aaker - Wikipedia

    en.wikipedia.org/wiki/David_Aaker

    Aaker is the creator of the Aaker Model, a marketing model that views brand equity as a combination of brand awareness, brand loyalty, and brand associations. [11] The model outlines the necessity of developing a brand identity, which is a unique set of brand associations representing what the brand stands for and offers to customers an aspiring brand image.

  9. Brand - Wikipedia

    en.wikipedia.org/wiki/Brand

    Unlike brand recognition, brand recall (also known as unaided brand recall or spontaneous brand recall) is the ability of the customer retrieving the brand correctly from memory. [11] Rather than being given a choice of multiple brands to satisfy a need, consumers are faced with a need first, and then must recall a brand from their memory to ...

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