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  2. Societal marketing - Wikipedia

    en.wikipedia.org/wiki/Societal_marketing

    Societal marketing can be defined as a "marketing with a social dimension or marketing that includes non-economic criteria". [1] Societal marketing "concerns for society's long term interests". [2] It is about "the direct benefits for the organization and secondary benefit for the community". [3]

  3. Social market economy - Wikipedia

    en.wikipedia.org/wiki/Social_market_economy

    The social market economy (SOME; German: soziale Marktwirtschaft), also called Rhine capitalism, Rhine-Alpine capitalism, the Rhenish model, and social capitalism, [1] is a socioeconomic model combining a free-market capitalist economic system alongside social policies and enough regulation to establish both fair competition within the market and generally a welfare state.

  4. Social marketing - Wikipedia

    en.wikipedia.org/wiki/Social_marketing

    Social marketing should not be confused with the societal marketing concept which was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies. In contrast to that, social marketing uses commercial marketing theories, tools, and techniques to social issues.

  5. Socially responsible marketing - Wikipedia

    en.wikipedia.org/wiki/Socially_responsible_marketing

    In addition to the economic implications, marketing exerts a significant impact on the values of the society. The advocates of socially responsible marketing argue that the current system creates false wants, i.e. encourage people to buy more than they actually need, injects constant desire for material possession, and leads to excessive spending.

  6. Glossary of economics - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_economics

    Also called resource cost advantage. The ability of a party (whether an individual, firm, or country) to produce a greater quantity of a good, product, or service than competitors using the same amount of resources. absorption The total demand for all final marketed goods and services by all economic agents resident in an economy, regardless of the origin of the goods and services themselves ...

  7. Social economy - Wikipedia

    en.wikipedia.org/wiki/Social_economy

    The definition of Social Economy used by the Chantier de l'économie sociale in Quebec follows: The Social Economy is made up of association-based economic activities founded on values of: Service to members or the community rather than only generating profits and seeking financial returns; Autonomous management (not government controlled);

  8. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...

  9. Wikipedia:Contents/Society and social sciences - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Contents/Society...

    Economics – analyzes the production, distribution, and consumption of goods and services. It aims to explain how economies work and how economic agents interact. Industrial organization – studies the structure of and boundaries between firms and markets and the strategic interactions of firms.