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Corn flakes, or cornflakes, are a breakfast cereal made from toasting flakes of corn (maize). Originally invented as a breakfast food to counter indigestion , [ 1 ] it has become a popular food item in the American diet and in the United Kingdom where over 6 million households consume them.
Early Kellogg's Corn Flakes advertisement. Around 1877, John H. Kellogg began experimenting to produce a softer breakfast food, something easy to chew. He developed a dough that was a mixture of wheat, oats, and corn. It was baked at high temperatures for a long period of time, to break down or "dextrinize" starch molecules in the grain.
By 1909, Will's company produced 120,000 cases of Corn Flakes daily. John, who resented his brother's success, filed suit against Will's company in 1906 for the right to use the family name. The resulting legal battle, which included a trial that lasted an entire month, ended in December 1920 when the Michigan Supreme Court ruled in Will's favor.
It was named for its originator, C. W. Post, and intended as the Post version of corn flakes. [1] [2] Post Toasties were originally sold as Elijah's Manna [3] (c. 1904) until criticism from religious groups (and consequent loss of sales) led to a change of name in 1908. [4] [5]
About 70 percent of Americans eat cereal, with the majority having it every single week, according to a recent CivicScience report. Cereal remains a breakfast and snack staple in most households ...
Unlike Total, Product 19 was a multi-grain cereal. It was packaged in a relatively plain red and white box, originally with charts and text, and was marketed to older consumers and the health-conscious. [2]
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Kellogg's brand logo used by both Kellanova and WK Kellogg Co, formerly used as a corporate logo until 2023. Former Kellogg's Café, Union Square (Manhattan) Kellanova, formerly known as the Kellogg Company and commonly known as Kellogg's, is an American multinational food manufacturing company headquartered in Chicago, Illinois, US.