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  2. Communication accommodation theory - Wikipedia

    en.wikipedia.org/wiki/Communication...

    The communication accommodation theory has broadened this theory to include not only speech but also the "non-verbal and discursive dimensions of social interaction". [10] CAT has also created a different perspective from other research in language and social interaction—and communication more generally—that focuses on either interpersonal ...

  3. Code-switching - Wikipedia

    en.wikipedia.org/wiki/Code-switching

    The communication accommodation theory (CAT), developed by Howard Giles, professor of communication at the University of California, Santa Barbara, seeks to explain the cognitive reasons for code-switching, and other changes in speech, as a person either emphasizes or minimizes the social differences between himself and the other person(s) in ...

  4. Howard Giles - Wikipedia

    en.wikipedia.org/wiki/Howard_Giles

    He is known for developing communication accommodation theory, [4] and has diverse research interests in the areas of applied intergroup communication research and theory. [5] Giles was born in Cardiff, Wales. He earned his B.A. in psychology from Bangor University and his Ph.D. in Social Psychology from the University of Bristol.

  5. Style (sociolinguistics) - Wikipedia

    en.wikipedia.org/wiki/Style_(sociolinguistics)

    Communication accommodation theory Communication accommodation theory (CAT) seeks to explain style-shifting in terms of two processes: convergence, in which the speaker attempts to shift their speech to match that of the interlocuter to gain social approval, and divergence, in which the speaker attempts to distance themselves from the ...

  6. Intercultural communication - Wikipedia

    en.wikipedia.org/wiki/Intercultural_communication

    Communication accommodation theory. This theory focuses on linguistic strategies to decrease or increase communicative distances. In relation to linguistics, communication accommodation theory is the idea when two people are speaking to one another, one participant modifies the way they speak to accommodate another person in a given context.

  7. Audience design - Wikipedia

    en.wikipedia.org/wiki/Audience_design

    The audience design model was inspired by Giles' communication accommodation theory and Bell's own research on the speech of radio news broadcasters in New Zealand.The study focused on two radio stations which shared the same recording studio and some of the same individual newsreaders.

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  9. Category:Communication theory - Wikipedia

    en.wikipedia.org/wiki/Category:Communication_theory

    Capacity theory; Co-cultural communication theory; Cognitive dissonance; Cognitive valence theory; Communication accommodation theory; Communication in small groups; Communicative Constitution of Organizations; Communicative ecology; Coordinated management of meaning; Cultivation theory; Cultural attractor theory; Cultural contracts; Cultural ...