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Donald E. Massey (April 28, 1928 – June 9, 2011), known as the “Cadillac King”, [1] was an American car dealer who owned a chain of automobile dealerships in the United States. At his peak, Massey was the largest Cadillac retailer in the country, accounting for approximately 6% of the brand's sales.
In 2002, Sonic acquired the sixteen-location Michigan-based Don Massey Dealerships. This brought the company to 134 total locations, making it the second-largest automotive retailer at the time. The acquisition also brought Sonic to 23 total Cadillac dealerships, representing between 5-7% of the brand's total revenue. [13]
In 1974, Palmer, along with partners Mark McCormack and Don Massey, purchased a Cadillac dealership in Charlotte, North Carolina. Over the years, Palmer would acquire several other dealerships in several states including a Buick -Cadillac store in his hometown of Latrobe. [ 34 ]
Buying a used car is usually a wise move financially -- most people have heard the statistic that a new car loses around 10% of its value the minute you drive it out of the lot. After the first ...
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In October 2001, he joined El Dorado Chrysler/Jeep before moving to Massey Cadillac in January 2003. In July 2003, he was hired by D&M Leasing and in August 2007, he moved to Autoflex Leasing. In May 2008, he was the Internet Sales Manager at Brown Motor Company.
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