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In 2013, following Coca-Cola's most recent extension of its sponsorship, the title sponsor was changed to its citrus soda brand Mello Yello. [5] With Mello Yello having introduced a new logo, the NHRA unveiled a new logo for the series in January 2016, as well as a new "My NHRA" marketing campaign that plays upon the logo to feature drivers and ...
The 2020 NHRA Drag Racing Series was announced on May 14, 2019. [1] It was the 65th season of the National Hot Rod Association's top drag racing competition, and was scheduled for 24 races. The season began under the title sponsorship of The Coca-Cola Company, as it had been since 2002.
The 2015 Coca-Cola 600, the 56th running of the event, was a NASCAR Sprint Cup Series race held on May 24, 2015 at Charlotte Motor Speedway in Concord, North Carolina. Contested over 400 laps on the 1.5 mile (2.42 km) asphalt speedway, it was the 12th race of the 2015 NASCAR Sprint Cup season .
The 2024 Coca-Cola 600. The Coca-Cola 600 has been held annually at the facility since 1960. Since 1960, Charlotte Motor Speedway has held two annual NASCAR Cup Series races per year: the World 600 (known as the Coca-Cola 600 for sponsorship reasons) and the Bank of America Roval 400 .
John Harold Force (born May 4, 1949) is an American NHRA drag racer.He is a 16-time NHRA and 1 time AHRA Funny Car champion driver and a 22-time champion car owner. Force owns and drives for John Force Racing (JFR).
The track also held the annual Coca-Cola Funny Car Cavalcade of Stars. [1] Numerous well-known drag racers came to race, such as "Big Daddy" Don Garlits, "Jungle Jim" Liberman, Dale Armstrong, "TV Tommy" Ivo, and Shirley Muldowney. [1] Famous cars such as Hemi Under Glass, Blue Max, Color Me Gone, and Little Red Wagon appeared at the speedway. [1]
In 2013, Mello Yello became the title sponsor of the NHRA's professional drag racing circuit—the NHRA Mello Yello Drag Racing Series, as part of an extension of the Coca-Cola Company's sponsorship. Fellow Coca-Cola brands Powerade and Full Throttle had previously served as title sponsors. [7]
2016: Martin Truex Jr. started on the pole and led an event record 392 of 400 laps and a series record 588 of 600 miles en route to his first win at the Coca-Cola 600. Additionally, the race was the fastest-ran Coca-Cola 600 in history at an average speed of 160.655, clocking in at 3 hours, 44 minutes, and 5 seconds.