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In 2013, the average wedding dress cost US$1,211. In the United States in 2013, the average wedding dress cost $1,211. [17] Television series like TLC's "Say Yes to The Dress" which features bridal boutique, Kleinfeld's, show the workings of the bridal gown industry. The bridal gown industry relies mainly on bridal magazines for advertising. [18]
Until filing for bankruptcy in 2023, David's Bridal operated 298 stores in 49 states, Canada, and the United Kingdom, making it the largest American bridal-store chain [1] It sold 25-30% of all wedding dresses purchased in the United States. [2]
I Found the Gown is an American wedding dress shop reality series airing on TLC as part of that network's Friday evening "wedding block" of programming. The series films at "VOWS Bridal Outlet", a discount wedding dress shop in Watertown, Massachusetts in suburban Boston which has existed since 1992. [1] [2]
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White House Black Market currently operates more than 440 boutiques and over 60 outlets across the United States, Puerto Rico, and the U.S. Virgin Islands. [ 20 ] The opening of a White House Black Market store in Toronto, Canada on October 24, 2014, was the first push toward international expansion for Chico's brands. [ 21 ]
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