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In 1950 the Mutual Broadcasting System acquired the television and radio broadcast rights to the World Series and All-Star Game for the next six years. Mutual may have been reindulging in dreams of becoming a television network or simply taking advantage of a long-standing business relationship; in either case, the broadcast rights were sold to NBC in time for the following season's games at ...
Major League Baseball on Mutual was the de facto title of the Mutual Broadcasting System's (MBS) national radio coverage of Major League Baseball games. Mutual's coverage came about during the Golden Age of Radio in the 1930s, 1940s, and 1950s. During this period, television sports broadcasting was in its infancy, and radio was still the main ...
The Mutual Broadcasting System died (this week) and, aside from the folks who worked there, you'd have to go a long way to find anyone who was saddened, or even cared. Certainly, word of Mutual's demise was not a subject of discussion among the suits over lunch at "21" or the Four Seasons. Maybe out there, in the boonies (Mutual's natural ...
In 1982, Major League Baseball recognized a problem with this due to the emergence of cable superstations such as WTBS in Atlanta and WGN-TV in Chicago. When TBS tried to petition for the right to do a "local" Braves broadcast of the 1982 NLCS , Major League Baseball got a Philadelphia federal court to ban them on the grounds that as a cable ...
The MLB on Fox pre- and post-game broadcast set at Progressive Field in Cleveland during its coverage of the 2016 World Series. Major League Baseball (MLB) has been broadcast on American television since the 1950s, with initial broadcasts on the experimental station W2XBS, the predecessor of the modern WNBC in New York City. The World Series ...
It was exactly 64 years ago that the first baseball game was broadcast on television in color. WCBS-TV in New York City broadcast the Boston Braves beating the Brooklyn Dodgers by an 8-1 score.
Liberty founder Gordon McLendon with a Liberty-branded microphone. The Liberty Broadcasting System (commonly referred to simply as Liberty; sometimes referred to as LBS, Liberty Radio or the Liberty Radio Network) was a U.S. radio network of the late 1940s and early 1950s founded by Gordon McLendon, which mainly broadcast live recreations of Major League Baseball games, by following the action ...
The broadcast came at a time where television was still tremendously unpopular. Roughly 400 people in the New York market owned sets, with the technology not catching on for another decade or two.