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The Guess emblem with the question mark in the center. Guess began in 1981 as a book of styles started by Georges, Maurice, Armand, and Paul Marciano. The brothers switched to selling jeans with a light, form-fitting denim and zippers at the ankles. [2] [3] Guess began offering licensed products, including watches, eyewear, and a fragrance line ...
At this time, Guess Jeans only made clothing for women. Hamilton approached Marciano about acquiring the license to use the Guess name in order to create a clothing line for men, and Marciano agreed. [3] Within two years, Hamilton’s menswear line for Guess reported $30 million in sales, up from $2 million in the first year.
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In 1983, they sold a 50% stake in Guess Jeans [8] to the Nakash Brothers (Joseph "Joe" Nakash, Abraham "Avi" Nakash, and Raphael "Ralph" Nakash) of New York. [8] The joint venture soured [ 9 ] and in 1989, a California superior court jury found that the Nakashes had fraudulently lured the Marcianos into the transaction. [ 10 ]
Fashion to Figure High-Waist Jeggings $49 $39 Buy Now . Everlane The Curvy ‘90s Cheeky Jeans. Best Straight-Leg. Available in sizes 23-33. Non-stretch rigid denim
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