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The original Arnott's logo depicted a multi-coloured parrot sitting atop a T-shaped perch, eating a cracker biscuit. During a radio interview on ABC, William Arnott's great-great-great-grandson stated that the logo represents the proverb "Honesty is the best policy" where the phrase was constructed from "On his T, is the best pol' (polly) I see".
William Arnott, c. 1869 William Arnott was a prominent member of the Wesleyan Church and taught Sunday school for close to 25 years. [11] In 1848, Arnott wed Monica Sinclair, who already had four children at the time of the marriage; Sinclair died aged 36 on 11 April 1865. [4]
The crisp interior biscuit is eventually softened and the outer chocolate coating begins to melt, at which point the biscuit is eaten. The Arnott's company used the name Tim Tam Suck in a 2002 advertising campaign. [66] [67] In February 2019, Arnott's released a "Slams"-branded version of the Tim Tam biscuit. [68]
Arnott's Biscuits became a shareholder in Mills and Ware [4] [5] in 1953 and the company was renamed Arnott's Mills and Ware Ltd. In October 1973 Arnott's became the majority shareholder and in 1991 announced that the factory would be closed in 1992.
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In the 1993 book The Story of Arnott's Famous Biscuits, Ross Arnott states that Sao was the name of a sailing boat [a] which his grandfather (Arnott's founder William Arnott) saw on Lake Macquarie, of which he said "That would make a good name for a biscuit." [7] 1905 advertisement for SAO biscuits in the Sydney Morning Herald
Cecil Augustus Motteram (ca.1853 – 13 June 1943) was an Australian baker, born in England, who founded Motteram biscuits, later part of Arnott-Motteram, later Arnott's biscuits. History [ edit ]
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