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Download QR code; Print/export Download as PDF; Printable version; ... McWorld This page was last edited on 22 August 2011, at 06:41 (UTC). Text is available under ...
McWorld is a term referring to the spread of McDonald's restaurants throughout the world as the result of globalization, and more generally to the effects of international "McDonaldization" of services and commercialization of goods as an element of globalization as a whole. The name also refers to a 1990s advertising campaign for McDonald's ...
An example of a readable book [b]. Each of the nine countries covered by the library, as well as Reporters without Borders, has an individual wing, containing a number of articles, [1] available in English and the original language the article was written in. [2] The texts within the library are contained in in-game book items, which can be opened and placed on stands to be read by multiple ...
Jihad vs. McWorld: How Globalism and Tribalism Are Reshaping the World is a 1995 book by American political scientist Benjamin Barber, in which he puts forth a theory that describes the struggle between "McWorld" (globalization and the corporate control of the political process) and "Jihad" (Arabic term for "struggle", here modified to mean tradition and traditional values, in the form of ...
A McWord is a word containing the prefix Mc-, derived from the first syllable of the name of the McDonald's restaurant chain. Words of this nature are either official marketing terms of the chain (such as McNugget), or are neologisms designed to evoke pejorative associations with the restaurant chain or fast food in general, often for qualities of cheapness, inauthenticity, or the speed and ...
Benjamin R. Barber (August 2, 1939 – April 24, 2017) was an American political theorist and author, perhaps best known for his 1995 bestseller, Jihad vs. McWorld, and for 2013's If Mayors Ruled the World. His 1984 book of political theory, Strong Democracy, was revised and reissued in 2004.
Whereas "Clash of Civilizations" portrays a world with five coalitions of nation-states, "Jihad vs. McWorld" shows a world where struggles take place on a sub-national level. Although most of the western nations are capitalist and can be seen as "McWorld" countries, societies within these nations might be considered "Jihad" and vice versa. [20]
The Lexus and the Olive Tree: Understanding Globalization is a 1999 book by Thomas L. Friedman that posits that the world is currently undergoing two struggles: the drive for prosperity and development, symbolized by the Lexus LS, and the desire to retain identity and traditions, symbolized by the olive tree.