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  2. Adblock Plus - Wikipedia

    en.wikipedia.org/wiki/Adblock_Plus

    Adblock Plus (ABP) is a free and open-source [11] [12] browser extension for content-filtering and ad blocking.It is developed by Eyeo GmbH, a German software company.The extension has been released for Mozilla Firefox (including mobile), [13] Google Chrome, Internet Explorer, Microsoft Edge, Opera, Safari, Yandex Browser, and Android.

  3. AdBlock - Wikipedia

    en.wikipedia.org/wiki/AdBlock

    AdBlock is an ad-blocking browser extension for Google Chrome, Apple Safari (desktop and mobile), Firefox, Samsung Internet, Microsoft Edge and Opera. [4] [5] AdBlock allows users to prevent page elements, such as advertisements, from being displayed. It is free to download and use, and it includes optional donations to the developers. [6]

  4. uBlock Origin - Wikipedia

    en.wikipedia.org/wiki/UBlock_Origin

    uBlock Origin (/ ˈ j uː b l ɒ k / YOO-blok [5]) is a free and open-source browser extension for content filtering, including ad blocking.The extension is available for Firefox and Chromium-based browsers (such as Chrome, Edge, Brave, and Opera).

  5. Chrome Web Store - Wikipedia

    en.wikipedia.org/wiki/Chrome_Web_Store

    Chrome Web Store was publicly unveiled in December 2010, [2] and was opened on February 11, 2011, with the release of Google Chrome 9.0. [3] A year later it was redesigned to "catalyze a big increase in traffic, across downloads, users, and total number of apps". [4]

  6. Ad blocking - Wikipedia

    en.wikipedia.org/wiki/Ad_blocking

    At the beginning of 2018, Google confirmed that the built-in ad blocker for the Chrome/Chromium browsers would go live on 15 February: [54] this ad blocker only blocks certain ads as specified by the Better Ads Standard [55] (defined by the Coalition for Better Ads, in which Google itself is a board member [56]). This built-in ad blocking ...

  7. Browser extension - Wikipedia

    en.wikipedia.org/wiki/Browser_extension

    A browser extension is a software module for customizing a web browser. Browsers typically allow users to install a variety of extensions, including user interface modifications, cookie management, ad blocking, and the custom scripting and styling of web pages.

  8. Cost per action - Wikipedia

    en.wikipedia.org/wiki/Cost_per_action

    Pay per click (PPC) and cost per click (CPC) are both forms of CPA (cost per action) with the action being a click. [2] PPC is generally used to refer to paid search marketing such as Google's AdSense or Google Ads. The advertiser pays each time someone clicks on their text or display ad.

  9. Cost per mille - Wikipedia

    en.wikipedia.org/wiki/Cost_per_mille

    This monetization model is used by Google to rank site-targeted CPM ads (in the Google content network) against keyword-targeted CPC ads (Google AdWords PPC) in their hybrid auction. [ 2 ] [ 3 ] In internet marketing, effective cost per mille is used to measure the effectiveness of a publisher's inventory being sold (by the publisher) via a CPA ...