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  2. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric.

  3. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Pay per click or PPC (also called Cost per click) is a marketing strategy put in place by search engines and various advertising networks such as Google Ads, where an advertisement, usually targeted by keywords or general topic, is placed on a relevant website or within search engine results. The advertiser then pays for every click that is ...

  4. Pay per sale - Wikipedia

    en.wikipedia.org/wiki/Pay_per_sale

    Pay-per-Sale Search Engine Marketing is a variant of pay-per-sale, whereby the traffic source is largely search engine traffic, such as that from Google's AdWords "pay-per-click" system. The business model means that merchants no longer bear the cost of "pay-per-click"; instead, the "pay-per-sale" provider takes on the risk of conversion.

  5. Google Maps - Wikipedia

    en.wikipedia.org/wiki/Google_Maps

    Google Maps is a web mapping platform and consumer application offered by Google. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets (Street View), real-time traffic conditions, and route planning for traveling by foot, car, bike, air (in beta) and public transportation.

  6. Pay for placement - Wikipedia

    en.wikipedia.org/wiki/Pay_for_placement

    Pay per click marketing is a subset of search engine marketing. It is not a form of SEO as SEO refers to practices which are intended to improve your organic search results. [4] Pay per click marketing can be done through ad networks such as Google Adwords or by paying for placement on a specific site.

  7. Paid to click - Wikipedia

    en.wikipedia.org/wiki/Paid_to_click

    Paid to click (PTC) is an online business model that draws online traffic from people aiming to earn money from home. PTC websites act as middlemen between advertisers and consumers; the advertiser pays for displaying ads on the PTC website, and a part of this payment goes to the viewer when they view the advertisement.

  8. List of street view services - Wikipedia

    en.wikipedia.org/wiki/List_of_street_view_services

    Google Street View is the most comprehensive street view service in the world. It provides street view for more than 85 countries worldwide. Bee Maps, powered by Hivemapper is the fastest growing mapping company in the world, mapping 29% of the world (until November 2024).

  9. Post-click marketing - Wikipedia

    en.wikipedia.org/wiki/Post-click_marketing

    Post-click marketing solutions appeal on many fronts: Businesses paying for the traffic to their website through pay per click, search engine optimization and other online activities use these tools to discover more about the estimated 98% (quoted by a case paper from the Marketing Sherpa) of visitors who don’t immediately convert into a lead.