Search results
Results from the WOW.Com Content Network
Microeconomic reform is the implementation of policies that aim to reduce economic distortions via deregulation, and move toward economic efficiency. However, there is no clear theoretical basis for the belief that removing a market distortion will always increase economic efficiency.
What Sticks was named the #1 Book in Marketing by Ad Age [3] and is required reading at leading universities including the Wharton School of the University of Pennsylvania [4] and Harvard, [5] suggesting that the Marketing Effectiveness continues to be an important business topic. A preferred marketing effectiveness analysis is marketing mix ...
Financial market efficiency is an important topic in the world of finance. While most financiers believe the markets are neither efficient in the absolute sense, nor extremely inefficient, many disagree where on the efficiency line the world's markets fall.
Disciplines such as sociology, economic history, economic geography and marketing developed novel understandings of markets [14] studying actual existing markets made up of persons interacting in diverse ways in contrast to an abstract and all-encompassing concepts of "the market". The term "the market" is generally used in two ways:
The push for efficiency also forces us to declare what (and whose) work belongs in the economy, and what (and whose) does not. This is a shared, cultural question of our values. Public spending ...
The social market economic model, sometimes called Rhine capitalism, is based upon the idea of realizing the benefits of a free-market economy, especially economic performance and high supply of goods while avoiding disadvantages such as market failure, destructive competition, concentration of economic power and the socially harmful effects of ...
Each is important to the marketer because each has a highly different spending pattern as well as different distribution of wealth. The natural environment is another important factor of the macro-environment. This includes the natural resources that a company uses as inputs that affects their marketing activities.
Understanding the market concentration is important for firms when deciding their marketing strategy. As well, empirical evidence shows that there exists an inverse relationship between market concentration and efficiency, such that firms display an increase in efficiency when their relevant market concentration decreases. [24]