Search results
Results from the WOW.Com Content Network
It allowed users to upload their own Lego set designs into a competition. The winning designs had the opportunity to be crowdfunded and, if successful, sold on the BrickLink marketplace. [15] The program was similar to Lego Ideas, where the designs that get more than 10.000 likes get accepted to finals and the winning one becomes an official ...
The Lego Group (also known as Lego System A/S or formally Lego A/S) [5] is a Danish construction toy production company based in Billund, Denmark. [6] It manufactures Lego -branded toys, consisting mostly of interlocking plastic bricks.
Mega Bloks building block (above) and Lego building brick (below) A Lego clone is a line or brand of children's construction blocks which is mechanically compatible with Lego brand blocks, but is produced by another manufacturer. The blocks were originally patented by The Lego Group in 1961 as "toy building bricks", [1] and the company has ...
The turnaround is apparent in the company's financials: Lego Group's revenue in 2023 was $9.65 billion, up about 74% from five years earlier, according to Dow Jones data.
Lego Ideas was first introduced as an offshoot of the Japanese company CUUSOO, produced as a collaboration between CUUSOO and The Lego Group. Titled LEGO CUUSOO, the site was labeled a beta site and remained so until the unveiling of Lego Ideas as a finished product. [3] In 2014, the platform moved to Chaordix. [4]
Gone are the days when Lego’s brick-like toys were reserved for kids alone. Now, adults are just as enthusiastic collectors of the Danish company’s colorful brick sets—and Lego is banking on ...
Lego Games launched in 2009, was a series of Lego-themed board games designed by Cephas Howard and Reiner Knizia [118] [119] in which the players usually build the playing board out of Lego bricks and then play with Lego-style players. Examples of the games include "Minotaurus", in which players roll dice to move characters within a brick-build ...
Lego keeps building on its lead versus toy rivals. The maker of the iconic Lego brick reported Wednesday that first-half revenue rose 13% year over year to 31 billion Danish kroner ($4.64 billion).