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  2. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Good quality customer service is usually measured through customer retention. Customer service for some firms is part of the firm’s intangible assets and can differentiate it from others in the industry. One good customer service experience can change the entire perception a customer holds towards the organization. [3] It is expected that AI ...

  3. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    An example of this would be a milk package that is said to have ten percent more milk for the same price will result in customer satisfaction, but if it only contains six percent then the customer will feel misled and it will lead to dissatisfaction. Examples: In a car, acceleration. Time taken to resolve a customer's issue in a call center.

  4. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    The output of strategic planning includes documentation and communication describing the organization's strategy and how it should be implemented, sometimes referred to as the strategic plan. [10] The strategy may include a diagnosis of the competitive situation, a guiding policy for achieving the organization's goals, and specific action plans ...

  5. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    In the event that customer needs across the entire market are relatively similar, then the business may decide to use an undifferentiated approach. On the other hand, when customer needs are different across segments, then a differentiated (i.e. targeted) approach is warranted. In certain circumstances, the segmentation analysis may reveal that ...

  6. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    These analytics help improve customer service by finding small problems which can be solved, perhaps by marketing to different parts of a consumer audience differently. [20] For example, through the analysis of a customer base's buying behavior, a company might see that this customer base has not been buying a lot of products recently.

  7. Retail Workers Share 8 Characteristics of an Ideal Customer - AOL

    www.aol.com/finance/retail-workers-share-8...

    If you follow these eight ways to be a model customer — ideas from r/RetailHell workers, by the way — you can rest assured that you’re making service workers' lives a little bit less hellish.

  8. Balanced scorecard - Wikipedia

    en.wikipedia.org/wiki/Balanced_scorecard

    The first generation of balanced scorecard designs used a "four perspective" approach to identify what measures to use to track the implementation of strategy. The original four "perspectives" proposed [5] were: Financial: encourages the identification of a few relevant high-level financial measures. In particular, designers were encouraged to ...

  9. Delta model - Wikipedia

    en.wikipedia.org/wiki/Delta_model

    The delta model can be illustrated using the strategic triangle (see fig.1). There are three points: system lock-in, best customer solutions and best product. [8] System lock- in enables market dominance and can achieve complementor share, it focuses on the entire system economics and instead of product-centered economics, which makes it very sustainable. [9]