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  2. Corporate sustainability - Wikipedia

    en.wikipedia.org/wiki/Corporate_sustainability

    A 2014 session by the United Nations Conference on Trade and Development promoting corporate responsibility and sustainable development.. Corporate sustainability is an approach aiming to create long-term stakeholder value through the implementation of a business strategy that focuses on the ethical, social, environmental, cultural, and economic dimensions of doing business. [1]

  3. Environmental, social, and governance - Wikipedia

    en.wikipedia.org/wiki/Environmental,_social,_and...

    In 1998 two journalists, Robert Levering and Milton, brought out the "Fortune 100 Best Companies to Work For", initially a listing in the magazine Fortune, then a book compiling a list of the best-practicing companies in the United States with regard to corporate social responsibility and how their financial performance fared as a result.

  4. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.

  5. Business Process Model and Notation - Wikipedia

    en.wikipedia.org/wiki/Business_Process_Model_and...

    Example of a Business Process Model and Notation for a process with a normal flow. Business Process Model and Notation (BPMN) is a graphical representation for specifying business processes in a business process model.

  6. Diffusion of innovations - Wikipedia

    en.wikipedia.org/wiki/Diffusion_of_innovations

    Element Definition Innovation Innovation is a broad category, relative to the current knowledge of the analyzed unit. Any idea, practice, or object that is perceived as new by an individual or other unit of adoption could be considered an innovation available for study.

  7. Economic surplus - Wikipedia

    en.wikipedia.org/wiki/Economic_surplus

    In mainstream economics, economic surplus, also known as total welfare or total social welfare or Marshallian surplus (after Alfred Marshall), is either of two related quantities:

  8. List of McDonald's marketing campaigns - Wikipedia

    en.wikipedia.org/wiki/List_of_McDonald's...

    Saat santai, rasa lezat di McDonald's (Relaxing time, delicious taste at McDonald's) (1991–1998) Mana lagi selain di McD (Where else but McDonald's?) (1998–2003; February 2016 – 25th anniversary of McDonald's Indonesia; November 2019–present) or Mana lagi selain di Mekdi (March 2023 – present) I'm lovin' it (2003–present)

  9. Consumer Brands Association - Wikipedia

    en.wikipedia.org/wiki/Consumer_Brands_Association

    The Consumer Brands Association (CBA) was founded in 1908 as the American Specialty Manufacturers Association, which consisted of 45 food and branded-product manufacturers in New York City. [4]

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