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Carling Extra Cold is a version sold in British pubs chilled to 2 °C, launched in 2002. C2 is the low-alcohol version of Carling, with 2% alcohol by volume. Carling Black Label Supreme is an inexpensive 8% alcohol brew. Carling Black Label Big 10 has 10% alcohol content. Carling Chrome is a bottled lager, brewed for a less bitter taste at 4.8% ...
Carling Black Label is the best selling beer in the United Kingdom. The "Mabel, Black Label" was a well-known advertising slogan; Carling Premier a stronger version of Carling Black Label, with an alcohol percentage of 4.7%. In cans it is sold with a widget. Red Cap Ale - now produced by Waterloo Brewing Company; Old Vienna - now produced by ...
Asda commented, "Everyone at Asda regrets what happened, particularly as we are passionate about lowering prices. Our intention was to provide more money for dairy farmers, who were under severe financial pressure at the time." [143] In total, Asda was fined £18.21 million by the Office of Fair Trading for its part in the cartel. [144]
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In the 1970s and 80s, Carling Black Label sales were driven to great heights, due partly to increased advertising support, in particular the classic "I bet he drinks" series of advertisements, and partly with the launch of Carling Black Label in cans. Cans were important to Carling's success as they helped open up the "take home" market. [3]
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[17] [18] In Australia until the end of the 1970s, Foster's Lager was a reasonably popular bottled and canned beer with a somewhat premium image. [ 19 ] Then in the early 1980s there were major changes in the Australian brewing industry, including the merger of Castlemaine (Brisbane), Swan (Perth) and Toohey's (Sydney) into a national brewing ...