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The commercial was the first in a series of ads for the sandwich utilizing a line of viral marketing promotions by Crispin Porter + Bogusky for Burger King. In the ad, a man is sitting in his living room directing a person in a chicken suit to behave in any way he wants. The tag line was "Chicken the way you like it."
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to handle a Whopper.
The original advertisements were used to promote the Burger King Every Day Value Menu and BK Dinner Baskets. The advertising program was designed as part of a back to basics plan by Burger King after a series of disappointing advertising schemes, including the failure of its 1980s Where's Herb? campaign.
Burger King's iconic Whopper has been a staple since 1957, debuting just four years after the chain's founding. Priced at 37 cents, it offered a larger, premium option compared to the chain's ...
Burger King's Winter-Spring 2025 Meal Deals $5 Duos & $7 Trios : Available now through the spring, customers can pick two menu items for $5 or three menu items for $7 from the list below: Whopper ...
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The original version of "Carnival" on Vultures 1 used a sample from Black Sabbath's live performance of "Iron Man" from 1983. Shortly after the album's release, Ozzy Osbourne stated that he had refused to clear the sample for West on grounds that he was "an antisemite and has caused untold heartache to many".
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