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  2. Intangible asset - Wikipedia

    en.wikipedia.org/wiki/Intangible_asset

    The Australian Accounting Standards Board included examples of intangible items in its definition of assets in Statement of Accounting Concepts number 4 (SAC 4), issued in 1995. [6] The statement did not provide a formal definition of an intangible asset, but did explain that tangibility was not an essential characteristic of an asset.

  3. Value measuring methodology - Wikipedia

    en.wikipedia.org/wiki/Value_Measuring_Methodology

    It was particularly difficult for decision makers to work through the trade-offs between costs and intangible benefits, especially for long-term investments by commercial organizations, and for governments and non-profit organizations who are primarily concerned with intangible values without wasting limited funds.

  4. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Product: This represents the physical or intangible offering that a company provides to its customers. It includes the design, features, quality, packaging, branding, and any additional services or warranties associated with the product. Price: Price refers to the amount of money customers are willing to pay for the product or service.

  5. Customer benefit package - Wikipedia

    en.wikipedia.org/wiki/Customer_Benefit_Package

    A combination of a primary product with additional goods and services defines the total product to the customer. [1] In other words, a CBP is a combination of services and goods that adds value to the primary product acquired by the customer. The primary product is the "core" offering that attracts customers and satisfies their basic needs ...

  6. Product (business) - Wikipedia

    en.wikipedia.org/wiki/Product_(business)

    A product can be classified as tangible or intangible. A tangible product is an actual physical object that can be perceived by touch such as a building, vehicle, gadget, or clothing. An intangible product is a product that can only be perceived indirectly such as an insurance policy.

  7. Behind the Spritz: What Really Goes Into a Bottle of $100 Perfume

    www.aol.com/news/2012-05-22-celebrity-perfume...

    "If you bought a laptop that costs $1,000, the laptop might cost $600 to $700 to manufacture, but if you bought a lipstick for $25, it might cost 25 cents to manufacture," he said. "The same holds ...

  8. Activity-based costing - Wikipedia

    en.wikipedia.org/wiki/Activity-based_costing

    The cost driver is a factor that creates or drives the cost of the activity. For example, the cost of the activity of bank tellers can be ascribed to each product by measuring how long each product's transactions (cost driver) take at the counter and then by measuring the number of each type of transaction.

  9. US Supreme Court tosses case involving securities fraud suit ...

    www.aol.com/news/us-supreme-court-tosses-case...

    The U.S. Supreme Court sidestepped on Friday a decision on whether to allow shareholders to proceed with a securities fraud lawsuit accusing Meta's Facebook of misleading investors about the ...