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[5] [6] In the United States, although clothing size standards exist (i.e., ASTM), most companies do not use them any longer. [2] Size inconsistency has existed since at least 1937. In Sears' 1937 catalog, a size 14 dress had a bust size of 32 inches (81 cm). In 1967, the same bust size was a size 8. In 2011, it was a size 0. [7]
Ad hoc sizes: The label states a size number or code with no obvious relationship to any measurement. (For example: Size 12, XL.) (For example: Size 12, XL.) Children's clothes sizes are sometimes described by the age of the child, or, for infants, the weight.
Mary Duffy's Big Beauties was the first model agency to work with hundreds of new plus-size clothing lines and advertisers. For two decades, this plus-size category produced the largest per annum percentage increases in ready-to-wear retailing. Max Mara started Marina Rinaldi, one of the first high-end clothing lines, for plus-size women in ...
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Lane Bryant Inc. is an American women's apparel and intimates specialty retailer focusing on plus-size clothing. The company began in 1904 with maternity designs created by Lena Himmelstein Bryant Malsin. [1] Lane Bryant, Inc., is the largest plus-size retailer in the United States.
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