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  2. Blue Ocean Strategy - Wikipedia

    en.wikipedia.org/wiki/Blue_Ocean_Strategy

    In 2009, Blue Ocean Strategy was selected by the China Daily and the China Research Institute as one of the 40 most influential books in the History of the People's Republic of China (1949–2009) along with Adam Smith's ″The Wealth of Nations″ under the category of ″Economics and Finance.″ [19] [20] In 2010, Polish group ThinkTank ...

  3. W. Chan Kim - Wikipedia

    en.wikipedia.org/wiki/W._Chan_Kim

    Blue Ocean Strategy is a business strategy book first published in 2005 and written by W. Chan Kim and Renée Mauborgne of The Blue Ocean Strategy Institute at INSEAD.The book illustrates what the authors believe is the best organizational strategy to generate growth and profits.

  4. Renée Mauborgne - Wikipedia

    en.wikipedia.org/wiki/Renée_Mauborgne

    Renée Mauborgne (born 1963 [1]) is an American economist and business theorist.She is a professor of strategy at INSEAD, a business school based in France.Mauborgne is also the co-director of the Fontainebleau-based INSEAD Blue Ocean Strategy Institute.

  5. Buzzword of the Week: Boardrooms Look For Blue Ocean - AOL

    www.aol.com/news/2011-01-23-buzzword-of-the-week...

    Coined by business professors W. Chan Kim and Renée Mauborgne, the term came to prominence with their 2005 book, Blue Ocean Strategy. As a method for business leaders to inject creativity into ...

  6. Satoru Iwata - Wikipedia

    en.wikipedia.org/wiki/Satoru_Iwata

    As a self-declared gamer, he focused on expanding the appeal of video games across demographics through a "blue ocean" business strategy. Nintendo attained record profits by 2009, and Barron's placed Iwata among the top 30 CEOs worldwide. Iwata expanded his strategy by defining a quality-of-life product line for the Wii that evolved into a ten ...

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  8. Red Ocean - Wikipedia

    en.wikipedia.org/wiki/Red_Ocean

    Download as PDF; Printable version; ... see Blue Ocean Strategy. Red Ocean is a 2007 first-person shooter video game developed by ... Red Ocean received mixed reviews ...

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