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On June 28, 2023, Brendan Whitworth gave an interview to CBS, where he highlighted Bud Light's history of supporting the queer community since 1998 and stressed their commitment to continuing to support them. He also stated that Bud Light's parent company, Anheuser-Busch, was planning on tripling Bud Light's budget for the 2023 NFL season ...
Bud Light marketing VP Alissa Heinerscheid, who said the brand was “fratty” and “out of touch” and devised the much-criticized Dylan Mulvaney partnership, is taking a leave of absence.
Anheuser-Busch InBev beer, Michelob Ultra, also brewed by Anheuser-Busch InBev, has surpassed Bud Light in its share of draft lines, marking an end to several decades of dominance
Anheuser-Busch, the maker of Bud Light, confirmed this week is laying off hundreds of positions across its U.S. corporate staff. In a statement to The Associated Press, the beer maker said the ...
The company's famed Bud Light brand came under fire in April 2023 after partnering with transgender influencer Dylan Mulvaney to create a promotional Instagram post during the March Madness ...
Anheuser-Busch InBev, whose Bud Light sales have recently slumped in the United States, will lay off hundreds of corporate staff in the country, CNN reported on Wednesday citing a company statement.
Bud Light also surveyed 170,000 consumers through a third-party research firm to figure out where the company stands since April. According to Doukeris, customers said they want "beer without ...
Anheuser-Busch InBev has put two marketing executives on leave amid conservative backlash over Bud Light's partnership with transgender influencer Dylan Mulvaney. Here's what you need to know.