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This list is not all-inclusive, and athletes may have been shown together with teams and groups, or on the sides, back, or front of the box. Most athletes appeared on the standard Wheaties box, while others appeared on the Honey Frosted Wheaties (HFW), Crispy Wheaties 'n' Raisins (CWR), Wheaties Energy Crunch (WEC), or Wheaties Fuel (WF) boxes.
1935 – First woman athlete depicted on a Wheaties box – Golfer and athlete Babe Didrikson Zaharias 1936 – First African American athlete on a Wheaties box – Jesse Owens 1939 – First televised commercial sports broadcast sponsorship, of the 1939 Major League Baseball All-Star Game
More than 70 Olympians have appeared on the front of Wheaties cereal boxes. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 more ways ...
List of athletes on Wheaties boxes This page was last edited on 14 March 2020, at 20:49 (UTC). Text is available under the Creative Commons Attribution-ShareAlike ...
Since highlighting track and field Olympian Jesse Owens, the first Black athlete to be featured on a Wheaties box in 1936, the brand has honored Muhammad Ali, Michael Jordan, Serena Williams ...
As the year continues, Wheaties plans to recognize athletes who have previously graced the iconic orange box and "shaped sports culture." Wheaties names Muhammad Ali first athlete in centennial ...
This is a list of breakfast cereal advertising characters. Cereal Partners Worldwide. Klondike Pete; Force Food Company. Sunny Jim; General Mills. Boo Berry ...
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