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In August 2018, Juul introduced pods in 3 percent strengths for its mint and Virginia tobacco flavors. [76] This is equivalent to 30 mg/ml. Each cartridge contains propylene glycol, glycerin, flavorings, and nicotine salts. [77] Juul pods came in eight flavors until late 2019, of which mango was the most popular. [78]
Juul rose to popularity quickly, growing by 700% in 2016 alone. [117] On 17 July 2018 Reynolds announced it will debut in August 2018 a pod mod type device similar Juul. [ 385 ] The popularity of the Juul pod system has led to a flood of other pod devices hitting the market.
Between Juul's 2015 launch and fall 2018, their marketing campaign "was patently youth-oriented," a 2018 Stanford Research Into the Impact of Tobacco Advertising report concluded. [112] Juul's launch was accompanied with sampling events in large US cities. [112] Young people handed out Juul devices without cost at movie and music events. [112] "
Juul still sells pods and e-cigarette devices online and in retail outlets. While the company rose to fame with flavored pods, the only flavors it currently sells are tobacco and menthol.
In its latest premarket tobacco product application to the U.S. Food and Drug Administration submitted on Tuesday, Juul Labs said it was seeking to sell tobacco-flavored pods at a nicotine ...
The Food and Drug Administration announced Thursday that it has reversed its ban on Juul e-cigarettes while it reviews new court decisions and considers updated information provided by the vape maker.
One nicotine pod, in terms of nicotine, is roughly equivalent to one pack of regular cigarettes. [107] The labels on products state pods contain 59 mg/mL of nicotine, but the levels can be considerably greater such as 75 mg/mL of nicotine. [101] Some pod mods contained greater levels of nicotine than Juul which were as high as 6.5%. [108]
A new analysis from researchers at Harvard T.H. Chan School of Public Health has uncovered a microbial toxin in Juul pods that has the potential to cause serious longterm lung damage.