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  2. Valuation using multiples - Wikipedia

    en.wikipedia.org/wiki/Valuation_using_multiples

    A valuation multiple [1] is simply an expression of market value of an asset relative to a key statistic that is assumed to relate to that value. To be useful, that statistic – whether earnings, cash flow or some other measure – must bear a logical relationship to the market value observed; to be seen, in fact, as the driver of that market value.

  3. Brand equity - Wikipedia

    en.wikipedia.org/wiki/Brand_equity

    Brand equity, in marketing, is the worth of a brand in and of itself – i.e., the social value of a well-known brand name.The owner of a well-known brand name can generate more revenue simply from brand recognition, as consumers perceive the products of well-known brands as better than those of lesser-known brands.

  4. Microsoft Excel - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Excel

    Excel offers many user interface tweaks over the earliest electronic spreadsheets; however, the essence remains the same as in the original spreadsheet software, VisiCalc: the program displays cells organized in rows and columns, and each cell may contain data or a formula, with relative or absolute references to other cells.

  5. Brand valuation - Wikipedia

    en.wikipedia.org/wiki/Brand_valuation

    Brand valuation is the process of estimating the total financial value of a brand. A conflict of interest exists if those who value a brand were also involved in its creation. [ 1 ] The ISO 10668 standard specifies six key requirements for the process of valuing brands, which are transparency, validity , reliability , sufficiency, objectivity ...

  6. List of spreadsheet software - Wikipedia

    en.wikipedia.org/wiki/List_of_spreadsheet_software

    Was one of the big three spreadsheets (the others being Lotus 123 and Excel). EasyOffice EasySpreadsheet – for MS Windows. No longer freeware, this suite aims to be more user friendly than competitors. Framework – for MS Windows. Historical office suite still available and supported. It includes a spreadsheet.

  7. Brand development index - Wikipedia

    en.wikipedia.org/wiki/Brand_Development_Index

    Note: Although defined here with respect to households, these indexes could also be calculated for customers, accounts, businesses, or other entities. [1] For example, one might hypothesize that sales per capita of Ben & Jerry's brand ice cream would be greater in the brand's home state, Vermont, than in the rest of the country. By calculating ...

  8. Customer equity - Wikipedia

    en.wikipedia.org/wiki/Customer_equity

    Customer equity is the total combined customer lifetime values of all of the company's customers. [1] It is calculated by multiplying the number of customers by the average value of each customer. Customer equity is important because it reflects the potential future revenue that a company can generate from its existing customer base.

  9. Logical spreadsheet - Wikipedia

    en.wikipedia.org/wiki/Logical_spreadsheet

    A logical spreadsheet is a spreadsheet in which formulas take the form of logical constraints rather than function definitions.. In traditional spreadsheet systems, such as Excel, cells are partitioned into "directly specified" cells and "computed" cells and the formulas used to specify the values of computed cells are "functional", i.e. for every combination of values of the directly ...

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