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From inception, Virginia Slims have been designed and marketed as a female-oriented fashion brand, generally targeted to a younger demographic (18- to 35-year-olds).While various themes emerged in the marketing campaigns over the years, the basic threads have been independence, liberation, slimness, attractiveness, glamour, style, taste and a contrast to men's cigarettes.
With this prominent sponsorship came a whole slew of advertisements that featured tennis greats like Billie Jean King and Rosemary Casals alongside the Virginia Slims logo. Other Virginia Slims advertisements feature slender women in varying states of activity (dancing, running, ice skating, etc.) thus promoting a general attitude of health and ...
For those looking for a milder taste and lighter effect of a cigarette, we prepared a list of lowest tar and nicotine cigarette brands in 2019. Let’s start off with some crude facts. A cigarette ...
Historically considered a masculine habit, the feminization of smoking occurred in tandem with the advent of fashion brands or premium brands of cigarettes specifically marketed toward women. Most often this is focused on young fashion-conscious professional ladies who are the target demographic for these brands, which are differentiated by ...
The brand was relaunched in 1987 as the world's first superslim cigarette, and to compete with other slim cigarettes which were marketed towards women at the time, such as Virginia Slims. [2] [3] Susan Cameron was one of the people who oversaw the re-launch of the brand at the time. [4]
It's no secret that smoking is horrible for your health, but this BuzzFeed video showed smokers the danger of the habit in a whole new light. This video shows how smokers age over the span of 30 years
A sign asks readers (likely tobacco chewers) not to spit on the floor. Part of an anti-tuberculosis campaign by the Norwegian Women's Public Health Association.The first known nicotine advertisement in the United States was for the snuff and tobacco products and was placed in the New York daily paper in 1789.
A number of prominent figures throughout sports throughout history have been caught smoking cigarettes -- including admitted smokers and some athletes who've tried to keep the habit under wraps.