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VETEMENTS (from vêtements [vɛtmɑ͂]; French for "clothes") started in 2014 [1] as a Swiss luxury fashion house and "design collective" [2] founded by Georgian fashion designers Demna Gvasalia [3] and Guram Gvasalia. [4] The brand experienced near-immediate success, with Demna being hired to Balenciaga after only three collections at ...
A metric of a video's popularity is the "Billion View Club", denoting videos which have succeeded in reaching over 1 billion views since their initial upload. [23] Released on 30 June 2017, " Mi Gente " became the first music video by a French artist to reach one billion views, although this version of the song is not in French.