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The percentage of households owning at least one television set peaked at 98.4%, in the 1996–1997 season. [3] In 1948, 1 percent of U.S. households owned at least one television; in 1955, 75 percent did. [4] In 1992, 60 percent of all U.S. households had cable television subscriptions. [5] However, this number has fallen to 40% in 2024. [6]
There were 119.6 million TV homes in the United States for the 2017–18 TV season (Nielsen's National Television Household Universe, or Households Using Television, HUT). [21] Nielsen re-estimates the number of television-equipped households each August for the upcoming television season. [22] The rating of a program is a fraction of the HUT.
By 1989, 53 million U.S. households received cable television subscriptions, [2] with 60 percent of all U.S. households doing so in 1992. [3] Most cable viewers in the U.S. reside in the suburbs and tend to be middle class ; [ 4 ] cable television is less common in low income , urban , and rural areas.
A number of new commercial networks airing specialty programming such as ... there are an estimated 118.4 million households in the U.S. with at least one TV set. [1 ...
This television-related list is incomplete; you can help by adding missing items. (October 2021) Markets are listed from north to south. Tijuana, B.Cal. / San Diego, CA;
A TDG study showed nearly 101 million U.S. households subscribed to television at the industry's peak in 2011, but the number fell below 95 million in 2017. [25] In 2013, the number of total subscribers to pay TV services fell by a quarter of a million. This was the first decline from one year to the next. [26]
While only 0.5% of U.S. households had a television in 1946, 55.7% had one in 1954, and 90% by 1962. [21] In Britain, there were 15,000 television households in 1947, 1.4 million in 1952, and 15.1 million by 1968.
The formula used to calculate PUT is similar to HUT (Houses Using Television). PUT = (Rating / Share) x 100 [6] Nielsen's formula for PUT is the number of persons viewing TV divided by the total persons universe i.e. the television rating divided by the total share of television in a particular demographic area. [7]