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The large use of tablets by adults is as a personal internet-connected TV. [201] A 2015 study found that a third of children under five have their own tablet device. [202] After a fast rise in sales during the early 2010s, the tablet market had plateaued in 2015 [203] and by Q3 2018 [204] [205] sales had declined by 35% from its Q3 2014 peak. [206]