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  2. Athlete activism in the United States - Wikipedia

    en.wikipedia.org/wiki/Athlete_activism_in_the...

    LeBron James is one athlete who has used social media to impact change. He had about 53 million followers on Twitter and 144 million followers on Instagram as of February 2023. James uses his social media presence to share opinions regarding politics, social justice issues, and other activist movements. He once stated, "We know it's bigger than us.

  3. Shooters and shade, community and cheese: How social media ...

    www.aol.com/sports/shooters-shade-community...

    Still, Christiansen leaves Paris with a significant social media following — more than 489,000 followers on TikTok as of Sunday — and an incredibly specific lore to go along with his athletic ...

  4. Social influences on fitness behavior - Wikipedia

    en.wikipedia.org/wiki/Social_influences_on...

    Social media fitness can be taken negatively and affect users mental and physical health. To prevent negative effects of fitness social media the consumer should ask the credibility of the creator. [15] Another helpful tip to help with harmful effects of fitness media is to see them as challenges and not make them demotivate you. [15]

  5. What happens when youth sports meets NFL media day at Pro ...

    www.aol.com/happens-youth-sports-meets-nfl...

    The pleasure kids derive from sports shouldn’t change whether they’re in a recreational game or moving through rounds of tournament play like the U12 flag football teams had to do to reach ...

  6. Sports fandom - Wikipedia

    en.wikipedia.org/wiki/Sports_fandom

    Supporters from Leksand IF, Swedish ice hockey team.. Sports fandom refers to the community of fans sharing interests in sports. [1]: 311 [2] [3]Emerging as a significant cultural phenomenon in the late 19th century, sports fandom has evolved alongside the commercialization and globalization of sports, shaping modern entertainment and social identities.

  7. Social media coverage of the Olympics - Wikipedia

    en.wikipedia.org/wiki/Social_media_coverage_of...

    In 2008, social media marketing began the transition from one-sided communication to mass communication of the Olympic Games. Although social media marketing of the Olympic Games began in 2008, the audience to the Olympics was still primarily reached through television–reaching an audience of 4.3 billion viewers.

  8. Sport communication careers - Wikipedia

    en.wikipedia.org/wiki/Sport_communication_careers

    Social media communications have been statistically proven to have a significant effect on sports involvement and online community engagement. [25] A case study of digital spaces and brands in the National Basketball Association [26] also provides evidence of the importance of social media in branding through a Cleveland Cavaliers study on ...

  9. Sociology of sport - Wikipedia

    en.wikipedia.org/wiki/Sociology_of_sport

    Sociology of sport, alternately referred to as sports sociology, is a sub-discipline of sociology which focuses on sports as social phenomena. It is an area of study concerned with the relationship between sociology and sports , and also various socio-cultural structures, patterns, and organizations or groups involved with sport.