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EQT Elevation – worn by Kobe Bryant (1996) EQT Top Ten – worn by Kobe Bryant (1996) K8B (Kobe Bryant signature shoe) (1997) Real Deal – worn by Antonie Walker (1997) KB82 – worn by Kobe Bryant (1998) Bromium – worn by Chris Webber (1999) KB8 III – worn by Kobe Bryant (1999) TMAC – worn by Tracy McGrady (2002)
Adidas wanted to design a shoe that would be more universal and useful to every player on the court. The plan for the shoe also included not only having one player be the face of the new product but rather have the top ten players in the NBA promote the shoes, inspiring the name of "Top Ten". [1]
The shoe was designed by French designer Jacques Chassaing who had previously worked on the Adidas Forum. [1] The shoe was released in collaboration with Patrick Ewing as part of a collection called the "Ewing Collection". The shoes included the Ewing Conductor, Ewing Rivalry Hi, and the Ewing Rivalry Lo. [2]
Adidas: Germany: 18 August 1949 ... sportswear, shoes, sport accessories Doha, Qatar: burrdasport.com: ... This page was last edited on 30 January 2025, ...
The front features "Dodgers" in the team's familiar font with the No. 8 underneath it, signifying the jersey number Bryant wore for the first 10 seasons of his illustrious Laker career. The back ...
A few years later, Adidas launched a basketball specific campaign -- "Believe in 5ive"—for the 2006-2007 NBA season. [87] In 2011, "Adidas is all in" became the global marketing strategy slogan for Adidas. The slogan aimed to tie all brands and labels together, presenting a unified image to consumers interested in sports, fashion, street ...
It was the first low-top basketball shoe to feature an all-leather upper and was marketed as providing better support than Converse's canvas shoes. With its rubber toe protection and non-marking sole, the shoe caught the attention of NCAA and NBA players, notably Kareem Abdul-Jabbar and George Gervin. By 1973, the Superstar was reportedly worn ...
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