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As a tie-in to the £5m campaign, Smirnoff spent a further £500,000 on a set of point of sale kits focusing on promoting the "purity" of Smirnoff vodka and presenting a number of serving suggestions. The kit includes a training CD with demonstrations of Smirnoff serves, as well as branded ice buckets, bar runners, posters and drip mats. [9] [10]
This is a list of vodka brands. Vodka is a distilled beverage composed primarily of water and ethanol, sometimes with traces of impurities and flavorings. Vodka is made by the distillation of fermented substances such as grains, potatoes, or sometimes fruits or sugar. The classic preparation is performed using grain or potatoes.
Smirnoff (/ ˈ s m ɪər n ɒ f /; Russian: [smʲɪrˈnof]) is a brand of vodka owned and produced by the British company Diageo.The Smirnoff brand began with a vodka distillery founded in Moscow by Pyotr Arsenievich Smirnov (1831–1898), but its modern incarnation traces back to the 1930s, by American liquor distributor Heublein. [1]
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The Moscow mule is often served in a copper mug. The popularity of this drinking vessel is attributable to Martin, who went around the United States to sell Smirnoff vodka and popularize the Moscow mule. Martin asked bartenders to pose with a specialty copper mug and a bottle of Smirnoff vodka, and took Polaroid photographs of them.
Main menu. move to sidebar hide. Navigation Main page; ... Wikidata item; ... Smirnoff is a brand of vodka. Smirnoff may also refer to: Smirnoff (surname) Novell ...
Pyotr Arsenievich Smirnov (Russian: Пётр Арсе́ньевич Смирно́в; January 9, 1831 – November 29, 1898) was a Russian businessman, who created Russia's leading pre-revolutionary vodka company, a predecessor of both Smirnoff and Smirnov companies. [1]