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In its original form, the look was often tied to the promotion of new bra technology. [citation needed] Interest in the bullet bra revived after Madonna wore a cone bra during her 1990 Blond Ambition World Tour. [4] The bra was designed by Jean Paul Gaultier who was inspired by the vintage Perma-Lift bullet bra of the 1940s. By that time, the ...
The ABC Alphabet Bra set the standard for bra sizing that is still used today. By the early 1940s, the company was profitable again, bringing in $1 million by 1947. [18] Sales of bras, girdles, and the cross-promotion of the Merry Widow line of corselets with the 1952 Lana Turner movie of the same name, led to record profits. [18]
Vintage lingerie company What Katie Did was the first company to put the bullet bra back into production in 1999. Contour: Sometimes referred to as a molded or molded-cup bra, except the contour bra will generally have an underwire not always seen in the molded bra. Contour bras have seamless, pre-formed cups containing a foam or other lining ...
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While the corselets reshaping the women's body with tiny waists and big hips, a new shape of bra called 'cathedral bra' was introduced and became popular in the 1950s. It is called 'cathedral bra' because there would be pointed arches created by the bones over the breasts when the bra is worn.
Singer first debuted the cone bra during her 1990 Blonde Ambition Tour Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 more ways ...
Initially a serious physical culture magazine, but by 1947, its focus had shifted toward physique photography, with a mix of photos from British and American studios. [49] Resurrected in 2013 as a general fitness, health, nutrition, and adventure publication. [48] 884498598: Physique Pictorial: 1951 Widely considered to be the first physique ...