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By the 1950s, Chuck Taylor All Stars had become a standard among high school, collegiate, and professional basketball players. [10]In the 1960s, Converse had captured about 70 to 80 percent of the basketball shoe market, with Converse Chuck Taylor All Stars being worn by ninety percent of professional and college basketball players.
Most American basketball players wore Chuck Taylor All Stars between the mid-1920s and the 1970s. Converse All Stars were also the official basketball shoe of the Olympic games from 1936 until 1968. By the 1960s Converse had captured about 70 to 80 percent of the basketball shoe market before the company's sales declined.
The U.S. market for sneakers grew steadily as young boys lined up to buy Converse All Stars sneakers endorsed by basketball player Chuck Taylor. During the interwar period, athletic shoes began to be marketed for different sports, and differentiated designs were made available for men.
Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
Converse (surname), various people with the surname; Converse (brand), an American shoe and clothing company Converses or Chuck Taylor All-Stars, canvas and rubber shoes produced by the company; Converse College, a women's college in Spartanburg, South Carolina; Conversation, a form of communication between people following rules of etiquette
AND1 is an American footwear and clothing company specializing in basketball shoes, clothing, and sporting goods. AND1 was founded on August 13, 1993. The company focuses strictly on basketball and is a subsidiary of Galaxy Universal. [1] The company sponsors NBA athletes, as well as numerous high school and AAU teams in the United States.
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