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While constructionism has, due to its impetus, been primarily used in science and mathematics teaching (in the form of inquiry-based science), it is arguable that it developed in a different form in the field of media studies in which students often engage with media theory and practice simultaneously in a complementary praxis.
In this way, Jenkins argues, fans “become active participants in the construction and circulation of textual meanings.” [4] Textual Poachers was highly influential in the development of fan studies as a legitimate field of academic scholarship. At the time of its publication, it also introduced many new fans to media fandom itself.
However, the focus of such programs sometimes excludes certain media—film, book publishing, video games, etc. [36] The title “media studies” may be used to designate film studies and rhetorical or critical theory, or it may appear in combinations like “media studies and communication” to join two fields or emphasize a different focus.
Another theory that media theory is conducive to in composition is collaborative learning theory. Typically, this theory focuses on the construction of knowledge as a social act. Media theory aligns well with collaborative learning because, with the advancement of technology, writing can easily accommodate multiple authors. [20]
Reception theory further highlights the complex nature of media consumption, as audiences are not passive recipients but active participants in the construction of meaning. Various factors such as age, gender, race, class, and education can influence readers' or viewers' interpretations of media texts.
The Media Group at the CCCS selected the BBC television current affairs programme Nationwide to study the encoding/decoding model, a part of reception theory, developed by Stuart Hall. This study was concerned with "the programme's distinctive ideological themes and with the particular ways in which Nationwide addressed the viewer". [1]
Poster was born in New York on 5 July 1941, studied at the University of Pennsylvania Wharton School and completed a PhD in history at New York University in 1968. [2] His research interests included European Intellectual and Cultural History, [3] Existentialism, Marxism, Critical Theory, and Media Studies.
Social representation theory is a body of theory within social psychology and sociological social psychology. It has parallels in sociological theorizing such as social constructionism and symbolic interactionism , and is similar in some ways to mass consensus and discursive psychology .