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The View-Master system was introduced in 1939, four years after the advent of Kodachrome color film made the use of small, high-quality photographic color images practical. Tourist attraction and travel views predominated in View-Master's early lists of reels, most of which were meant to be of interest to users of all ages.
The View-Master Personal Stereo Camera was a 35mm film camera designed to take 3D stereo photos for viewing in a View-Master.First released in 1952, the camera took 69 pairs of photos on a 36-exposure roll of 35mm film, taking one set while the film was unwound from the canister, and another set while it was rewound.
Image3D was founded in 1997 by Rich Dubnow, the lead 3-D photographer for View-Master, for over two decades. [9] Dubnow's 3-D photographs for View-Master have been viewed by tens of millions of people in the form of View-Master and Image3D 3-D reels and viewers. Image3D was founded in Lake Oswego, Oregon but is now based in Beavercreek, Oregon.
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The card image is magnified, offering a wider field of view and the ability to examine the detail of the photograph. The viewer provides a partition between the images, avoiding a potential distraction to the user. A stereo transparency viewer is a type of stereoscope that offers similar advantages, e.g. the View-Master.
Images in color on small pieces of Kodachrome film came mounted in rectangular openings near the edge of a cardboard disk, which, despite being quite flat, was officially known as a View-Master "reel". Each reel contained seven image pairs, the left-eye and right-eye images being diametrically opposite.
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The number of dealers selling View-Master products had grown to about 9,000. [18] Sawyer's made its first public offering of stock in 1962, [20] and a second offering was made three years later. In 1965, the View-Master product line represented 37 percent of the company's sales, whereas slide projectors and accessories accounted for 43 percent ...